With the advent of outrageous volumes of unwanted email these days, it's unfortunate that legitimate email publications are not being seen by some of the readers who enjoy those publications. There is much fear today that the email publishing / marketing industry is in serious trouble, due to mistakes in filtering when legitimate email is erroneously tagged as unwanted email.

While we applaud the anti-spam industry for removing the plethora of unwanted email from many of our mailboxes, from time to time, some legitimate email publications are mistaken as unwanted.

Sometimes, this results in our mailings bouncing back, with requests for us to respond to challenge/response messages to prevent future filtering. However, due to the size of our list, it's nearly impossible for us handle the volume of such requests.

To that end, please realize that we want our readers to always anticipate and enjoy the valuable information that our publication delivers.

If you currently use an anti-spam program or service, we ask that you take just a minute or two to add our publication to your "safe" or permitted email sender list. This usually involves simply adding our sending address (From:) to your whitelist, safelist, or list of privileged senders. This is commonly known as whitelisting a publication.

Please refer to the following whitelisting instructions you can use to whitelist Your Publication Name, depending on the filtering solution you use:

If Your Internet Marketing Newsletter is being filtered, try adding robert@smithfam.com to your Address Book or Contact list. If this option is not available, try moving the message to your 'inbox' or forwarding the message to yourself.

If subsequent messages continue to be filtered, call or e-mail your ISP's technical support and ask how you can be sure to receive all e-mail from robert@smithfam.com.