# 1 ) FIRST - Identify Your Ideal Market.
Most people spend too much time finding or developing their product and not enough time identifying their ideal target market. First choose your market then find and fill an identified need or desire.
# 2 ) Develop Your Own Product
Most Internet marketers sell other people's products. If you can develop and control at least one product you will develop more specific expertise and credibility, thus attracting more customers.
One of the most common errors is not planning for the expense required to reach your target market when determining the price for your product. Many great products don't sell simply because the price is too low to allow for generous profit sharing.
# 3 ) Start Your Own Affiliate Program
The most powerful way to sell anything is to get others to do the work for you. When you have your own affiliate program you get free leads from your affiliates and only pay a commission only when there is a sale.
If you have control of your own product or service you can offer a generous commission to others who refer prospects that become customers.
Your affiliates are also your best prospects; it will help them to sell your product if they own it themselves. Offering deep discounts to your affiliates pays off big in the long run.
You can purchase affiliate-tracking software to automate the process
>>http://www.smithfam.com/assoctrac.html.
# 4 ) Develop Compelling Content
Your prospects have a very short attention span on-line. Pay strict attention to your pages function. Don't allow content to creep in that is not required to accomplish the purpose of the pages. Make every word count; too much filler or uninteresting copy and your prospect will move on.
# 5 ) Facts Tell But Stories Sell
Follow-up on every lead, you'll spend 99% of your money attracting a prospect. You can at least double your sell-through rate using a series of timed follow-up messages. Automated follow-up works over days weeks and even months
Most sales are accomplished in two steps
1 ) Generate a lead
2 ) Follow-up for the sale
Offer just enough copy to generate an information request. Follow up with several brief automated email messages at pre-determined times to tell the rest of the your story one concept at a time.
>> http://www.smithfam.com/autoresponder.html
# 6 ) Offer Excellent Customer Service
Good Customer Service is simple, treat your prospects like you like being treated. If you understand your customer's requirements they will buy from you over and over. You might get lucky and get the first order. But if you don't follow up with fast, professional customer service you may lose your most valuable business - repeat business. Make your response time as short as possible?
# 7 ) Eliminate 100% Of The Risk To Your Prospects.
Any customer can challenge a charge to their credit card and get their money back so why not offer a 100% satisfaction guarantee up-front. Guarantees will build customer confidence and the number of people that actually ask for a refund is about the same or even lower if you offer a generous guarantee.
When you shift the risk away from your prospect you will capture more impulse sales.
# 8 ) Streamline Your Order Process
Don't sell; make is easy for people to buy. I'm always surprised at how many marketers provide no easy way to collect payment for their goods or services. 96% of my customers use their credit cards. In addition, if you can't accept credit cards on-line you will be forced into selling other people's products or services.
Secure Ordering Via Credit Cards
>>http://www.marketingtips.com/ccassociatetips.html
# 9 ) Success Doesn't Care How You Get There
Plan & test everything. Plan what you want and you'll get what you plan. Test your price, headline, ads, guarantees, EVERYTHING. You can also duplicate the success of others. If you want what others have you can do the things they did to get it.
# 10 ) Repeat or Back-end Sales
"It's 5 times cheaper and easier and more profitable to sell something to an existing customer, than to convert a new prospect into a new customer. Take care of your customers and listen to what they tell you they want.
# 11 ) Give and Get Testimonials
People check testimonials. You can generate sales by reprinting testimonials of satisfied customers. You can also develop extra traffic offering testimonials to others.
When you like a product or service tell others and send out testimonials. Make sure your statement is detailed. Give them permission to publish it on their web site if they link to your site. Testimonials are one of the best ways to get others to link to your website.
# 12 ) Develop Win-Win Relationships With Others
Prime the pump. Develop strategic relationships with other companies reaching your market. Identify relationships that require nurturing and create action plan to develop the maximum potential from each relationship.
# 13 ) Advertise Off-Line
Many Internet marketers completely ignore traditional marketing methods. That's a serious mistake. There are still a huge number of people without Internet access. Often people with Internet access are more receptive to off-line advertising. You're missing a large part of your potential market by ignoring traditional marketing. A high percentage of my sales come from Newspaper classifieds and yellow page ads.
Click Here to Email Bob Smith
Easy-To-Use Attracts Customers Cash Flow & Traffic
