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Buy Wholesale - Sell Retail
By Robert Smith
©2004
This tip will save you a lot of money over time and may even help you earn some extra cash in the process. This is so simple; I am surprised at how few people know about it.
This tip might not win me many points with companies offering affiliate programs, but I strongly feel it's a win-win strategy.
Almost everything you buy on-line offers some sort of affiliate program. Many affiliate programs will allow you to join as an affiliate then purchase the product from yourself. This strategy makes it possible to buy almost anything at wholesale prices. You just purchase it from yourself.
Why This A Win-Win Strategy
I first learned of this concept three years ago when I joined the Third Sphere Hosting web hosting company as a re-seller. Later I became a customer through my own affiliate website. I saved 25%. That savings amounted to about $35 dollars residual savings a month for over three years, about $1,260 in savings.
Since that time, whenever I shop for products or services I consider the possibility of buying wholesale from myself as an affiliate. I first become an affiliate then visit my supplied website or use my affiliate link to make the purchase. I want to support the Internet Community as much as possible, so I put my money where my mouth is and buy what I sell on-line.
It is also so much easier to sell a product you already own yourself. So why not make a practice of buying the products you sell, and selling the products you buy. The more you know about a product or service the easier it is to answer questions or overcome objections.
From the point of view of the company offering the product or service, they gain a qualified better-educated re-seller. The simple fact that you purchased the product or service yourself is a powerful selling point.
Lets Take It One More Step.
Lets say you want to do not want to pay anything at all. This is also possible; all you have to do is calculate your break-even point. In fact, I evaluate many of my purchases and affiliate programs based on how fast and easy I can earn the product free. In fact, sometimes I consider the cost of a newspaper or ezine ad in the calculations.
Buying the products you sell brings you additional advantages. I use a break-even evaluation as another way of evaluating the affiliate opportunity. If it's too difficult to break even I may not waste the time and effort selling it in the first place. Even if you decide not to sell a product or service it the advantage is still there; you purchased it wholesale, which is still a good deal.
The Worst-Case Scenario
If you buy it with a credit card, then if the product of service turns out to be a dud, or it's not what you expected, you can usually get your money back just by asking. I don't mention this as a strategy to get something for nothing but as a method to keep from being ripped off by companies selling junk.
Here Is A Real-World Example
Right now, I am selling the most profitable products I have ever sold on line, and they are selling like crazy. A year ago, I purchased a package of 18 Internet Marketing ebooks for a one-time payment of $49.97. With my purchase, I received FULL re-selling rights. One of the ebooks alone sold for $69.95 so the wholesale price about 15% of what I would have paid had I purchased them separately. Since then I have purchased resale rights to more than 60 additional ebooks and software bringing up the value of the package. I never raised the price and offer free upgrades as I add new products to the package.
The break-even point was one sale so I knew I could eventually make at least one sale without really trying. I placed an ad in my local newspaper and sold 11 the first month. I earned about 1000% profit in a month including the cost of the ad. I don't want to mislead you; there was a little bit of actual work involved.
Have Your Cake And Eat It Too
This form of selling with resale rights is taking the web by storm. When you purchase this $50 ebook package you can sell them on your own through local newspaper and from your website keeping100% of the money.
During the last three years I have added over 15 ebook packages and many individual products to my product collection. I set up an affiliate program and allow my affiliates to purchase products from themselves at 50% discount. All one has to do is make one sale to earn their product free, then they can sell it again and again keeping 100% of the money.
IN ADDITION, you can join the affiliate program to get a FREE affiliate website with e-commerce capabilities, and still earn 50% on your affiliate sales from referrals.
>>
http://www.smithfam.com/signup.html
Buying wholesale and selling retail is a great way to purchase almost anything on-line. Quickly earning your money back is an added bonus. You really can't loose through this kind of marketing.
Look at the following URL. Even if you are not interested in buying, understanding this selling concept is totally worth the time. This is the Internet marketing selling strategy of the future and it is available for you today.
>> http://www.smithfam.com/info/packages.htm
Information Publishing Business on CD
I added over 400 megabytes of additional content and resources useful for growing your successful Internet information publishing business. This new CD package includes the full downloadable product with resale rights PLUS website templates, web graphics and a ton of software, demos and resaleable software and info products useful in creating your own package.
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http://www.ebook2004.com/special/cd.html
I have created two more resalable CD ROM packages. The CDs sell well online and off-line. They come with huge sales websites and I do free drop shipping. To resale the CDs you need to buy the first one, it contains your website. Whenever someone purchases a CD you purchase it wholesale and enter your customers shipping address, it's that easy...
The Master's WebKit CD
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http://www.smithfam.com/webkit/
The WebMaster's Tool Kit CD
>>
http://www.smithfam.com/wtk/
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